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ShopSite Starter 7.1

Unless you are SURE about BIG plans, the "Store Build It! Starter" is the right place to start. What difference is there between that and a PayPal BuyNow button? You...
  • get a subdomain store
  • can build product pages that double as content pages,
  • can clear with your own credit card
  • can still use PayPal, too
  • get your feet wet and see if this is right for you.
If you ONLY need the occasional "Buy Now" button, then PayPal may be fine for you. If business takes off, it's a bit of work, but not too much, to build a store that replaces the PayPal buttons later. You can still accept PayPal of course, it's just that you'll also be able to host a full "store" too, under your own subdomain.
Store Building Tools
Browser-Based Interface
Store Setup Wizard
Basic/Advanced Editing
Context-Sensitive Help
Full Control Over Store Look-and-Feel
15 Product / 5 Page Limit
Commerce-enable Existing Web Sites
Works With Any Web Editing Tools
Page Layout Themes
Flexible Page and Product Templates
Customize Store Text
Catalog Management Tools
Media Library Manager
Business Tools
Store Statistics
Secure Order Management
Security / Reliability / Efficiency
Written In Fast, Compiled C Code
Orders Stored Encrypted On Server
Order System Tracking
CVV2 Fraud Protection
PayPal & WorldPay Fraud Protection
Human Order Validation
Does Not Require Cookies
Database Management
Easily Upgradeable
Customer Service Tools
Merchant Notification of Orders
Automatic Customer Receipts
Shopping Cart Features
Order Total on First Cart Page
Secure Order Capture
Real-time credit card processing
Minimum Order Value
Separate Shipping and Billing Addresses
Merchandising Tools
Opt-In E-Mail Marketing
Flexible Product Placement
Unlimited Product Options
OrderAnywhere
All Catalog Pages Indexable By Search Engines
Commerce Tools
Dual Currency Support
Configurable Payment Types
Real-time credit card processing
PayPal Payment Method
Authorize.Net eCheck.Net Payment Method
WorldPay Payment Method
YourPay Payment Method
Flexible Shipping and Handling Options
Flexible Tax Options